Powerbeats2 Wireless

Client
Beats by Dre

Sr. Designer
Alejandro Larramendi

Design Director
Doug Alves

The words “Akron Est.1984” are inked on LeBron’s body. It’s a powerful declaration, literally wearing his heart on his sleeve. Moving back to Cleveland in 2014 is the re-establishment of his legacy in Northern Ohio as he embarks on the next and greatest chapter of his career.

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