Beats Wireless

Beats Wireless

Beats Wireless

Beats Wireless

Beats Wireless

Intro
Intro

Beats by Dre wanted to give breath to its line of Wireless products. This new breath had to give them not only a strong a voice but a unique identity. To do this we created a design system that gave new life to the wireless concept. We set out and Achieved a design esthetic that gives a sense of movement and freedom while giving the products a unique quality.

Beats by Dre wanted to give breath to its line of Wireless products. This new breath had to give them not only a strong a voice but a unique identity. To do this we created a design system that gave new life to the wireless concept. We set out and Achieved a design esthetic that gives a sense of movement and freedom while giving the products a unique quality.

Beats by Dre wanted to give breath to its line of Wireless products. This new breath had to give them not only a strong a voice but a unique identity. To do this we created a design system that gave new life to the wireless concept. We set out and Achieved a design esthetic that gives a sense of movement and freedom while giving the products a unique quality.

Beats by Dre wanted to give breath to its line of Wireless products. This new breath had to give them not only a strong a voice but a unique identity. To do this we created a design system that gave new life to the wireless concept. We set out and Achieved a design esthetic that gives a sense of movement and freedom while giving the products a unique quality.

Beats by Dre wanted to give breath to its line of Wireless products. This new breath had to give them not only a strong a voice but a unique identity. To do this we created a design system that gave new life to the wireless concept. We set out and Achieved a design esthetic that gives a sense of movement and freedom while giving the products a unique quality.

Credits
Credits
Sr. Designer 
Alejandro Larramendi
Sr. Designer 
Alejandro Larramendi
Design Director
Doug Alves
Anders Svensson
Design Director
Doug Alves
Design Director
Doug Alves
Design Director
Doug Alves
Anders Svensson
Creative Directors 
Will Esparza
Zach Hilder
Creative Directors 
Will Esparza
Zach Hilder
Creative Directors 
Will Esparza
Zach Hilder
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©2023
©2023
©2023
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©2023